I’m a Global Content Marketer and Cultural Insight Expert. With 20 years experience in content creation, insight and disruptive brand strategy. Specialising in tech, fashion and beauty. I am the Co-Founder of Backslash content studio. Awarded Business Insider’s Top 10 Most Creative Women in Advertising. This is some of my work.

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Speaking, Press & Awards

Invited to speak at SXSW, Adweek, Contagious Live. Cultural Commentary for Forbes, PopSugar, FastCompany, Digiday, Quartz. Triple Cannes award-winner, two-time FWA, APG Strategy Silver.